How Bulgari Used Self-Service System with QR Codes to Let Guests Discover Their Seats at a Flagship Event

At high-profile events, guest experience is everything. From check-in to final farewell, every interaction should feel effortless. In 2022, Bulgari hosted "Eden – The Garden of Wonders", an unforgettable evening that transitioned from a glamorous fashion show to an exclusive gala dinner. To ensure a seamless transition for its VIP guests, Bulgari partnered with Magnetiq... Continue Reading →

Future Of Fashion 2022

The Fashion Institute of Technology's Future Of Fashion runway show is a New York institution and a rite of passage for up-and-coming designers. Every year the event highlights some of the most exciting new talent, styles, and technologies that will be rocking the industry in the coming months and years. But combining multiple designers in a single event demands severe planning behind the scenes. For Gale Branding - the New York PR agency responsible for the event - Magnetiq was the right choice to ensure 'Future Of Fashion' went off without a hitch.

Fashion show planning: why collaboration is key

At Magnetiq, we work with some of the most successful brands in the world to harness the power of their teams and create amazing launch events. Today we’re focusing on how we’ve helped fashion brands around the globe enhance collaboration to organize successful runway shows. At Magnetiq we're all about working together to pull off... Continue Reading →

From KSeating to Magnetiq

It all began in 2015.

We were hired by a leading global fashion brand to help them with the presentation of a new collection. In the meetings that followed we realised that this sort of event required complex management across multiple teams and time zones.

The first problem we identified was in organising the seating at a fashion show: the ‘moment of truth’ for any collection launch.

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